Everyone has skin issues. But, faced with a limited budget, Flynn had to determine the target market with the highest potential for purchase. We dove into the data and pulled out a winner: moms with young kids.
Then we created a targeted multimedia campaign to reach them, with ongoing performance monitoring to optimize our media mix to maximize results. All leading to thousands more moms being able to answer the question: “Mommy, why’s my skin look like that?”
during campaign flight
175 Sully’s Trail
Pittsford, NY 14534