Newsletter

👍 How Reviews Are Helping Make—or Break—AI Search Visibility AI-powered search is rewriting how people discover products—and customer reviews are suddenly doing a lot more heavy lifting. Tools like ChatGPT and Perplexity aren’t just scraping specs and prices; they’re synthesizing customer sentiment

The marketing playbook is getting ripped up—again. From Olympic broadcasts gone omnichannel, to nostalgia that actually converts, to why trust beats clicks in an AI-saturated world, this week’s stories prove one thing: the future of marketing is messier, smarter, and surprisingly more human.

Marketing is feeling extra right now—louder platforms, sharper opinions, shifting channels, mixed with a bit of “wait, are we still doing this?” This week’s roundup tackles what’s actually changing (and what’s just noise), from media bets and brand risk to where audiences are paying attention—and wh

Dashboards lying, AI getting weird, CTV growing pains—plus a podcast about where ideas come from. This week’s roundup tackles the signals you should trust, the shortcuts you shouldn’t, and why “more” isn’t the same as “better.

If your feeds feel louder, faster, and more chaotic than ever, you’re not imagining it. This week we’re unpacking what’s actually moving the needle—from social’s sneaky impact on search to why sound, video, and even process deserve a more consequential seat at the table.

Marketing leaders are juggling more than ever: bigger expectations, tighter budgets, noisier feeds, and AI changing the rules in real time. This week, we’re unpacking the modern CMO’s evolving role, what social media might look like in 2026, and how brands stay visible when AI’s large language model

Multitasking viewers, chaotic social feeds, and CX AI that’s still figuring itself out—marketing isn’t getting simpler anytime soon. This issue we’re breaking down what’s actually changing (and what’s just hype) across CTV, CX, and social, with smart takeaways you can use right now.

Buckle up, marketers—this week’s roundup has plot twists, power tools, and a few existential questions. From YouTube hijacking the TV throne to post-production’s AI makeover and B2B launches getting a digital-twin dress rehearsal, here are three things to help you be sharp, savvy, and (slightly) smu

Ready to peek around the corner into 2026? This edition dives into the trends shaping B2B priorities, why martech seems to be making everything look the same, and how AI is shaking up influencer marketing. Grab a coffee—this one’s a little bit spicy, a lot of useful, and very future-you approved.

This issue is all about evolution: of buyers, brands, and the ways we connect. From B2B buyer journeys being rewritten by chatbots and their AI brethren, to healthcare marketers needing to (compliantly) innovate, to brands predicting customer needs before they even click—it’s all about staying smart