The Latest
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Focus Forward: Flynn’s 2026 Priorities
Read more: Focus Forward: Flynn’s 2026 PrioritiesIn the season 2 opener of The Flynn Effect, Katie Flynn and Heather Riexinger lay out Flynn’s 2026 focus areas, including doubling down on insights-led strategy, mastering creative that performs, and staying ahead of how platforms and algorithms are evolving. They explore how brands can stay relevant in a shifting media landscape while still protecting…
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The Real ROI of Relationships: Why Networking Isn’t Just for Sales
Read more: The Real ROI of Relationships: Why Networking Isn’t Just for SalesIn this episode, Katie Flynn talks with Executive Producer, John Marianetti, about what it really takes to run a profitable, people-first department. From managing margins without sacrificing morale to building financial fluency across the team, John shares his approach to balancing head and heart in leadership. They also discuss the art of building up your…
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Platform = Brief: Creative in the Age of AI and Algorithms
Read more: Platform = Brief: Creative in the Age of AI and AlgorithmsIn this episode of The Flynn Effect, Katie Flynn and Bob Burch talk about how media platforms and AI-driven algorithms are reshaping not just where creative shows up—but how it’s made in the first place. As the brief shifts from big, singular ideas to modular content that feeds the feed, Bob shares how teams can…
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The Consumer Vibe Check: Optimism, Spending & the Return to In-Store
Read more: The Consumer Vibe Check: Optimism, Spending & the Return to In-StoreIn this episode, Katie Flynn and Heather Riexinger break down the latest Resonate Consumer Trends Report for Fall 2025. They explore how Americans are feeling more optimistic about the economy despite lingering concerns about inflation and tariffs, with many shifting blame away from brands and toward government policies. From shifting spending habits and a renewed…




