The Latest
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The Power of Authentic Positioning: A Conversation about Peace of Mind
Read more: The Power of Authentic Positioning: A Conversation about Peace of MindIn this podcast episode, host Katie Flynn speaks with Mallory Diamond, Flynn’s Director of Relationship Development, about the importance of clear agency positioning. They discuss the journey of refining Flynn’s approach and how they arrived at the authentic and meaningful statement: “We help Peace of Mind Brands perform better.” Mallory shares insights on the challenges…
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Katie Flynn Named One of RBJ’s 2025 Women of Excellence
Read more: Katie Flynn Named One of RBJ’s 2025 Women of ExcellenceFlynn President Katie Flynn has been named one of the Rochester Business Journal’s 2025 Women of Excellence, recognized for her professional experience, community involvement, and commitment to inspiring change.
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Healthcare Data & Privacy: Balancing Regulation and Marketing
Read more: Healthcare Data & Privacy: Balancing Regulation and MarketingIn this episode of The Flynn Effect, host Katie Flynn, President of Flynn, welcomes back Bob Burch, the company’s Chief Media Officer. Bob shares his journey from Coordinator to Chief. They discuss HIPAA regulations, the importance of annual training for employees, and how Flynn ensures that client data remains secure and de-identified. Bob explains the…
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A Fragmented Media Landscape and Big Swings Back to Brand from Performance
Read more: A Fragmented Media Landscape and Big Swings Back to Brand from PerformanceIn this episode of The Flynn Effect, host Katie Flynn is joined by Bob Burch, Flynn’s Chief Media Officer. Bob talks about the rapidly changing media landscape, the need to consider different types of tactics while planning a media campaign and emphasizes the importance of understanding where the target audience spends their time. They discuss…
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Unlocking Team Creativity: Strategies for Effective Feedback
Read more: Unlocking Team Creativity: Strategies for Effective FeedbackChief Creative Officer, Pete VonDerLinn, is back to discuss the best and most effective ways to deliver feedback to your teams or agencies to get the best result.
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A Pre-HGTV Home Show, Staying Ahead of Trends and Life on the Road
Read more: A Pre-HGTV Home Show, Staying Ahead of Trends and Life on the RoadJohn Marianetti, Flynn’s Executive Producer, joins Katie Flynn to discuss how the agency built up its’ in-house video production and editing capabilities and has stayed relevant for more than 20 years.


