We’re excited to announce that Clarinova is live! This new audience intelligence platform uses AI-powered synthetic audiences to help organizations better understand their customers more easily, quickly, and affordably than ever before.
Developed by founder and CEO (and former Flynn CXO) Dan Beca, the Clarinova platform provides businesses with a new way to test ideas, validate assumptions, and gather audience feedback before investing significant time and resources. And Flynn is proud to be Dan’s partner (and first user!).
Clarinova creates high-fidelity synthetic audiences modeled from real customer, prospect, demographic, behavioral, and attitudinal data. You can then use those audiences to conduct on-demand research, explore audience perspectives, test messaging, evaluate creative concepts, and more through moderated, focus group-style interactions.
The platform is designed to complement, not replace, traditional market research by providing a rapid-learning layer that helps your teams identify promising directions, uncover potential issues, and make more informed decisions earlier in the development process.
“Organizations are under increasing pressure to move quickly while still making confident, data-informed decisions,” said Dan Beca, Founder and CEO of Clarinova. “Clarinova gives teams a practical way to explore audience reactions and generate meaningful insights in hours—sometimes even in minutes— rather than weeks. We’re closing the gap between having a question and obtaining meaningful feedback.”
Users can build custom synthetic audiences from their own first-party data or leverage broader market audiences, conduct studies on demand, and analyze qualitative feedback through AI-assisted reporting and theme identification.
Clarinova was built to be both affordable and accessible. While traditional focus groups can cost well into five figures—with recruiting costs alone often reaching several thousand dollars—Clarinova provides a high-impact alternative starting at just $199 per month.
Moving forward, Flynn will work with our clients to integrate Clarinova into audience research, brand strategy, creative concepting and other marketing initiatives. Our partnership with Clarinova serves as a blueprint for how other agencies and organizations can use the platform to accelerate both their own internal learning and client-facing offerings.
“Flynn has always helped clients make smarter decisions and leveraged emerging technology,” said Katie Flynn, President of Flynn. “Clarinova represents an exciting step forward in how organizations can access audience insights—and make decisions with the kind of clarity and confidence that gives them peace of mind.”
The platform’s continuous research model enables organizations like yours to move beyond traditional one-time studies and establish an “always-on” feedback loop, helping your teams define audiences and accelerate learning at every stage of the customer journey.
To learn more, visit the Clarinova website at clarinova.ai, or reach out to Katie at ktflynn@helloflynn.com.
