With as many industry honors for ROI as for creativity and craft, Pete’s track record helping brands exceed their goals is unique in the Rochester market. This is proven by his multiple Effie Awards, the ad industry’s most respected accolade recognizing creative effectiveness. He’s also a three-time ADDY Best-of-Show winner.
Pete believes creative is a team sport and that the best work happens when clients see ideas early in the process and participate in their creation. Brands he’s put that philosophy to work for include Bausch+Lomb, BlueCross BlueShield, BMW/MINI FS, Bruegger’s Bagels, BurgerFi, Campbell’s, CORDURA®, DuPont, Friendship Dairies, Jeep, Keurig, Kodak, Libby’s, Outdoor Advertising Association, Ravenswood, Robert Mondavi, TECGEN®, Toasted Head, USA Today, Xerox, YouTube, and many more.
