For Reese Pharmaceutical, we took home two more golds for our work on ColoTest, an OTC brand dedicated to proactive colorectal cancer screening. Our ColoTest Social Media Campaign leveraged influencers to promote the newly launched product on Amazon and in Walmart stores nationwide, encouraging thousands to reach for ColoTest as an affordable, at-home screening option. Additionally, our ColoTest Video Ad was awarded gold in pharmaceutical TV/video advertising for its effective use of humor to start a conversation on screening avoidance and emphasize the importance of early detection.
As an agency devoted to helping peace of mind brands perform better, we couldn’t be prouder to work alongside these cancer-fighting innovators in amplifying their message. Congratulations to all of the winners! Ready for more peace in your marketing plan? Just give us a call or fill out the form and we’ll get back to you shortly.
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